We may not get our own reality television show but over the winter we've updated and redecorated the shop. We opened up our front window, laid down a new floor, built a new customer check-out counter, installed new technology, including a large-screen TV for showing local videos and customer catches. We did everything to improve and enhance your experience shopping at Eastman's. To date, customer reviews have been very positive. So if you haven't been in our "new shop," please stop in and take a look.

We've re-stocked for the 2019 season with many of your favorite lures and a selection of new baits for fishing the local waters. Among the new plugs, soft plastics and metal lures are Tactical Anglers Jr. Popper Bombs, Hogy Charter Grade Poppers, Savage Salt 3d Jerk Minnows, Bingham Lures' Hex baits (made here on the Cape) and Joe Baggs Freedom Fish and other soft plastic jigs.

From season to season some lures just stand out as proven baits for saltwater baits. Among them are the Sebile Magic Swimmers, including the very popular Ghost color; the Savage Sand Eel in the locally favorite mackerel pattern; Al Gag's Whip It Eel and Whip It tails in a variety of sizes and colors; and our shop's custom-tied Black Sea Bass three-fly rigs and single hook squids for pulling bass out of the rips.

It's always a good idea to start the new fishing season with new line, especially if you're using traditional monofilament or stainless steel wire. Depending on how hard and often you fish, it's also a good idea replace the new braided line. We carry a wide assortment of traditional monofilament and so-called super braids. We're equipped to spool the smallest of freshwater reels to the largest big game gear -- and everything in between.